
WEBSITE
Developing Online Presence
To strengthen the company’s online presence and maintain competitiveness in a tight-knit industry, I led the revitalisation of the Bovara and Petra Group websites. This involved refreshing graphical elements to enhance the user interface and user experience while ensuring seamless navigation. Additionally, SEO-focused content was integrated into the backend using HTML and eCommerce platforms such as Magento 1 and Magento 2, improving search rankings and visibility. These enhancements resulted in a steady month-over-month increase in unique visitors, reinforcing the website as a vital sales and information channel.